The seasons are changing, and ProductPlan is too! Our team is actively committed to continuous innovation and improvement, and this fall is no exception. The ProductPlan Fall Release celebrates powerful new features within our Strategy Module that will elevate your...
Our product team has been keeping busy, and we’re excited to review recent changes and share what’s next on the horizon with you! Looking ahead, we’re planning quarterly releases packed with new features and improvements that will elevate your experience with...
At ProductPlan, we’re constantly striving to improve our products and services to better meet user needs. That’s why we were so excited to release our first-ever customer survey last month. Our customer survey was a pivotal step in our journey to thoroughly understand...
Through this exercise, we have uncovered helpful best practices and tips for creating your own customer-facing roadmap.
In this blog, we will discuss the applications of Maslow’s Hierarchy of needs to the world of product design and tips to use this model most effectively to create your product. But first, we must start with the theory itself. Maslow’s Hierarchy of Needs Maslow’s...
At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. Sounds pretty obvious, right? But creating a truly customer-centric business model means balancing a lot of different factors, not just customer...
Customer feedback is the lifeblood of customer-centricity. It's impossible to create and improve products without understanding customers' experience, especially when customers have unengaged and do not provide feedback. Customers don't buy or use your products, so...
I’ve worked exclusively on digital products for over 14 years, primarily in product and design-centric roles. Thinking back, it’s surprising that it was only about five years ago that I had an important epiphany that would alter the trajectory of our company’s product...
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