Iterative Testing
Learn the definition and best practices of iterative testing. Discover the 6 reasons product managers need to conduct iterative testing.
Product Management
Usability Testing
Usability testing refers to a technique to evaluate the difficulting of finding a company's product. Learn the 7 steps of...
Voice of Customer (VoC)
Voice of the customer, or VoC, is the research and analytics that capture customers’ needs, wants, expectations, preferences, and dislikes....
Waterfall
What Is the Waterfall Method? Waterfall is a long-term product development method characterized by linear sequential phases for planning, building,...
Wireframe
What Is a Wireframe? A wireframe is a basic, two-dimensional visual representation of a web page, app interface, or product...
Alpha Test
An alpha test is typically conducted by a product manager at the point when development is near completion. It generally...
A/B Test
An A/B test aims to compare the performance of two items or variations against one another. In product management, A/B...
Cross-Functional Team
A cross-functional team refers to a group which contains expertise or representation from various "functional" departments. For example, an agile...
Minimum Viable Feature (MVF)
What is a minimum viable feature? Learn more about more product management terminology in our resources library.
Bill of Materials (BOM)
A bill of materials (BOM) is a complete list of the materials needed to build a product. A BOM typically...
Buyer Persona
A buyer persona is often created by product teams to describe the broad cohort of individuals who have a say...
Feature Flag
A feature flag refers to a team’s ability to turn a feature or functionality “on” or “off” at their discretion....
Market Requirements Document (MRD)
A market requirements document, or an MRD, is a strategic document written by a product manager to help define the...
Beta Test
A beta test is a widespread pre-launch distribution of a product (typically software), in which users are asked to try...