Templates

Content Calendar Template

Use our content calendar template to get started on managing your publishing schedules and coordinating content initiatives.

Content calendars help marketing teams manage their publishing schedules and coordinate content marketing initiatives. This example content calendar maps out a company’s blog posts, email campaigns, and web page content over a three month period. Swimlanes visually divide up the calendar based on content type. The bars on the roadmap provide a general overview of when the team is working on each project without committing to specific publishing dates.[calloutbox]

Key Features

Great for mapping out your publishing schedule over time
Color-coded according to strategic marketing goals
High-level 4-month timeframe

[/calloutbox]Each item on this content calendar is tied back to a strategic goal like driving traffic to the website or generating new sales leads. The goals are clearly displayed in the legend and the roadmap initiatives are color-coded accordingly. A content marketing team might choose to use this roadmap to easily communicate their strategic plan to executives or other department heads.

Your next roadmap starts here.

The best product teams spend their energy on strategy, not status updates. See how ProductPlan gives your team a single, live, shareable roadmap that travels to where stakeholders work, stays in sync with engineering, and keeps everyone focused on what matters most.

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