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  • Why Strategic Product Teams Focus on Outcome-Based Roadmaps

    Why Strategic Product Teams Focus on Outcome-Based Roadmaps

    When product teams use roadmaps as checklists, they reduce roadmaps to a formality, not a strategic tool. They make mechanical updates or even abandon roadmaps altogether. But strategic product teams that focus outcome-based (or ‘outcome-driven’) roadmaps have, uncoincidentally, better long-term outcomes. Instead of checking boxes as work is done, these teams align on long-term objectives. […]